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ABOUT CHARLIE

Over her 10 year Consulting career, Charlie has developed a deep understanding of how enterprise businesses buy, customise and adopt SaaS (software as a service) technologies.

 

She has led and worked within teams that bring new SaaS solutions into customer sales, marketing, service and success teams - covering the full project cycle from business strategy and analysis, through technical evaluation and implementation, to user training and adoption. 

She has helped enterprise businesses adopt a broad spectrum of technologies - from some of the world's biggest SaaS players, to some of the world's newest and most innovative ones.

With Expedeck, she is focused on helping cutting edge tech players enter new enterprise markets - through the provision of industry-specific, business-led sales pitch decks, whitepapers and blogs - that position your SaaS product within the context of each industry vertical. Expedeck content contains depth of insight that sales and marketing teams not only love, but also depend upon.

 

Get in touch to learn more.

Get in Touch

RECOGNITION OF EXPERTISE

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Charlie was voted 27th of the top 50 global thinkers in CRM for 2023:

“Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on CRM for 2023. Congratulations to all our CRM experts who participated!”

CUSTOMER TESTIMONIALS

This is what Expedeck customers say

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Product Marketing Director & Partner Sales Director,
Series C Startup

"This [blog] is an amazing piece of writing, we're very impressed (as always). Well done!"

Doodling

Marketing VP,
Series D Startup

"WOW! These are literally the most interesting pieces we've ever had. I read them all in one sitting, and learned, and it challenged some of my thinking with data and insights. AMAZING. Can we please figure out how to get everyone to read these? They are incredible."

Writing

Sales Regional Lead,
Series C Startup

"Best presentation that I've seen to date on Entity Resolution...would be great to invite her for a follow-on webinar for those that didn't attend...her messaging was really well done!"

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CONSULTING EXPERIENCE

From Consulting BA to AI Leader

Charlie's consulting experience has developed a number of key skills that are important to the success of Expedeck and its customers.

The following functions are at the heart of what Expedeck does:

  1. Making complex technical concepts accessible

  2. Nurturing customer desire through the use of storytelling

  3. Reducing high volumes of information to a handful of key points

  4. Bringing experience from multiple industry verticals

  5. Being fluent within both technical and business circles

Very few people operate with all of these skills - and that is why Expedeck is here to help. A partner to your passion and expertise, Expedeck will help take your company to new highs and achieve growth.

MORE THOUGHT LEADERSHIP

Speaker at Global Conferences

Charlie distinguished herself as a thought leader in the AI space whilst at Accenture - and has since spoken on this topic at a number of global conferences.

 

In particular, she specialises in helping business teams understand the complex technical concepts that are driving some of the greatest advances in artificial intelligence for business.

 

Her passion for the AI opportunity created by connected data is evident in the following public presentations:

- "Future of AI" presentation with Neo4j

- Customer Intelligence for Banks at the TigerGraph Summit

- "Conscious UN-bias in algorithms" at the Global AI Conference

- Big Data London webinar

- Big Data London AI Panel

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CERTIFICATION

Professional Qualifications and Higher Education

  • Leading with Analytics and Artificial Intelligence, Kellogg Executive Education

  • Minds and Machines, MIT

  • Fundamentals of Neuroscience, HarvardX

  • Pega Marketing Consultant, Pegasystems

  • PRINCE2 Certified

  • 1st Class BA Honours in Politics, Philosophy and Economics at Durham University

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